Mind Yourself
Brand Identity
Description
This project focuses on developing a calm, inviting, and visually balanced identity for the Mind Yourself Convention, an event dedicated to supporting mental wellness. Through gentle design elements, clear communication, and an approachable visual language, the convention promotes tranquility, simplicity, and personal growth. With thoughtfully crafted materials that highlight ease and openness, the project aims to create a welcoming atmosphere where individuals can comfortably explore and strengthen their mental well-being.
TIME LINE: SEPT-DEC 2025
Target Audience
The Convention is designed for people aged 18 and 50 who are interested in improving their mental well-being through calm, supportive experiences. This audience includes students, young professionals, caregivers, wellness enthusiasts, and anyone seeking stress relief, self-reflection, or personal growth. They value gentle guidance, approachable resources, and environments that feel safe, uplifting, and emotionally grounding.
